SINGAPORE, 17 October 2016 | Ohmyhome, a real estate platform and a CEA licensed real estate agency which lets users buy, sell or rent HDB flats on their own, has appointed PR Communications as its public relations agency.
The 6-month contract awarded to PR communications, beginning October 2016, will see the agency managing the platform’s overall media communications strategies.
Adding a new dimension to the technology-savvy era, Ohmyhome is the first real estate mobile application platform in Singapore to directly connect Housing and Development Board (HDB) buyers to sellers, and tenants to landlords.
“Evolving the way HDBs are transacted, Ohmyhome was born out of a timely necessity to allow Singaporeans to take control of their homes, negotiate and do the transactions themselves. Given the evident increment in Do-It-Yourself transactions, there is definitely a trend and demand in this market space. Together with PR communications, we hope to bring this pragmatic and impactful application to more Singaporeans” said Ms Rhonda Wong, CEO of Ohmyhome.
Mr Eric Chan, Managing Director, PR Communications, added, “We are very pleased to be working with Ohmyhome to bring Ohmyhome to greater heights. The application allows users to be in direct control of their housing decisions. We believe this dynamic and effortless mode of transaction will definitely be a hit in this urban cosmopolitan city, and look forward to implementing our strategic insights to make Ohmyhome the key real estate platform among consumers.”
Ohmyhome is committed to being honest, easy and free. Home owners and seekers can buy or sell their flats without the involvement of a third party, eliminating agent fees and resulting in efficient and fuss-free transactions.
PR Communications is an award-winning Singapore-based public relations consultancy established in 1990, specialising in Lifestyle and Brand Marketing, Corporate Reputation, as well as Eco-PR. Ohmyhome is the latest addition to the agency’s extensive portfolio of lifestyle brands including Caff√© B, Deliveroo, Thomas Sabo, Aston Martin, Sky Premium and Oakwood Studios Singapore.