Facebook, Microsoft, and Yale University. A trio of some of the most recognizable names in the world that, apart from being among the top of their respective industries, have also another thing in common: offering housing assistance to their personnel.
It is widely documented how the social media giant Facebook continues to offer its employees cash to buy homes close to its California headquarters. Microsoft, on the other hand, announced in January 2019 the creation of a $500 million revolving loan fund to help build and preserve low- and middle-income housing, which some of the software company’s employees had struggled to afford, while Yale University offers a program that gives permanent university employees up to $30,000 to own and occupy a home in designated areas of New Haven–the city the ivy-league school is located in.
From how homeownership strengthens communities to how those stronger communities are better for business, there are lots of reasons for these organizations and others across the country to help their employees buy homes. Another important reason? The employees themselves.
Being able to invest in a home means investing in where they live and work
Various studies show homeownership has a positive psychological impact on individuals, including an increased sense of investment in the place where they live. Employees who own homes generally tend to work harder and longer for a company, because they’re a little less willing to relocate themselves and their families for other opportunities.
Staying with the company then also allows them to climb the company ladder, where they eventually realize that the more time they put in doing well for the company, the greater opportunities there are for salary increases and/or promotions. This gives them the means to make house payments and home improvements and move towards financial security.
Increased employee satisfaction…
It’s a widely held truth that when workers live further from their workplace their productivity declines. Having to spend hours going to and coming home from work daily takes its toll, a toll that impedes the quality of work a person does, which then creates challenges for business owners.
In fact, the latest data from Amsterdam-based TomTom International B.V. showed Metro Manila had a 53% congestion level in 2020–better than 71% congestion level in 2019, but still fourth-worst in the world. Previously in 2018, the Japan International Cooperation Agency (JICA) also reported that the Philippines lost about ₱3.5 billion a day due to traffic congestion.
By making homeownership more accessible, employees have a greater opportunity of living closer to where they work, and effectively reduce the time they spend commuting to and from the office. This means being better rested, having more time to spend with family that helps ensure a happy home and be better able to work, and having a greater sense of satisfaction about it.
With many companies in key business districts like Ortigas, Makati, and Taguig, it isn’t surprising why many home seekers have a preference for these areas in terms of residences, even when some of them can’t quite afford to live there.
…And employee retention
A significant number of workers, particularly those from the young Millennial and Z generations, are known for their willingness to make a small sacrifice in salary if in its place an employer can provide them with certain benefits that improve their quality of life and enhance their careers.
Like everyone else, they are known to work for higher salaries and comprehensive health benefits. However, they can forgo a percentage of their salary if it also means having long-term job security, flexible office hours, or work in a management structure that they feel is invested in their career trajectory and overall future. A future that can be better secured through homeownership.
Working from home becomes better
While in the past, among the top considerations in choosing and buying a home was the ability to be closer to work and school, the ongoing Covid-19 pandemic has since changed this.
Granted, being within convenient distance to important places remains a plus when owning a home, but now that many have also had to make a living in their place of residence, space and comfort are now back in the forefront of home selection.
When companies help with their employees’ efforts in homeownership, they are also helping the latter own and develop working spaces that allow them to fulfill their roles more effectively.
Why would employees find a home buying benefit valuable?
Whether a house and lot or a condo for sale, buying a home is a generally cumbersome, time-consuming, and stressful process. Not to mention an expensive one for most. And thought of as “unattainable” for others. Needless to say, just the thought of the effort needed to become a homeowner can often distract from work and personal relationships.
By assisting employees—be it in the form of financial incentives and informational resources that help make homeownership more accessible—employers develop happier employees and help reduce the stress and pressures of attaining homeownership. A common goal among Filipinos is to buy and have a home that is their own, and offering home buying assistance as an employee benefit helps them meet that goal.
To learn more about the different ways you can assist your people with homeownership, or to have a housing program developed specifically for your company, contact an Ohmyhome agent for more information.
Ohmyhome was launched in the Philippines in September 2020, following the company’s establishment of a tech team in the country in 2017. Ohmyhome was originally founded in 2016, and subsequently rose in Singapore as a leading PropTech solution and licensed real estate agency.
Ohmyhome expanded into the Philippines so that Filipino home seekers can have a real estate partner that they can trust to have their best interests at heart and can be relied upon to provide exceptional services throughout the entire property journey.
Featuring thousands of properties across many of the Philippines’ major real estate brands, Ohmyhome differs from other local platforms by going the extra mile and extensively helping buyers narrow down their choices and find the property that best suits their budgets, home needs, and lifestyle preferences.
The company’s Real Estate agents help in shortlisting options and providing professional services through the entire purchasing process. These include assistance in property inspections, negotiations, the finalization of the Conditions of Sale, deposit collection, the submission of property documents, as well as providing buyers regular updates.
Ohmyhome helps Filipinos find their dream homes, all while making sure each real estate transaction is complete and is an efficient and enjoyable experience.