Bryle Suralta

Bryle Suralta

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What’s the first thing that comes to mind when you think of La Union? You probably picture white-sand beaches and blue waves along San Juan. Surfing here, partying there. These are all part of the reason why it has become a vacation hotspot, especially during the past seven years. 

Rightfully so, La Union has become quite the tourist destination, attracting both foreign and local travelers alike. However, experts like Board of Investments (BoI) Executive Director Bobby G. Fondevilla knows La Union can be so much more in terms of its economic development. And we can expect 2022 to be a good year for the province to start broadening its investment potential.

According to the Cities and Municipalities Competitive Index in early 2021, La Union was even the most competitive province in Region 1. It also happened to be the 13th most competitive province nationwide.

So if you’re investing in a La Union property, you’re getting a home in a province with its best years ahead of it. You’d also be buying a space that you can rent out or turn into a vacation home. Tourists are always eager to find a place to stay, after all. Colliers International Philippines also expects property prices this year to increase by 1.5% while rental rates could see a 1.7% spike. 

For end-users who want to reside in La Union, the province can present a fresh start. Best advice would be to choose property near the city proper.

Consider Lumina Homes San Juan. This Lumina project offers an affordable line of house and lots, from townhouses and duplexes to bungalows and more. For example, the Angeli Single firewall unit gets you 42 sqm. worth of living space on a 54 sqm. Lot. Price starts at roughly ₱1,900,000. For ₱12,000 a month, you can start living in your L.U. dream home.

All the best beaches are just around the corner from here. Apart from only being a six-minute drive away from San Juan Beach, the development offers security, functionality, and recreation for young families and singles alike. 

This eight-hectare community is easily accessible through major roadways like the Bauang-Bacnotan Diversion Road, which automatically leads you to all the top marketplaces, hospitals, and commercial areas in San Juan. Being about 15 minutes away from the local public market is a plus. The Sebay – Partas Terminal is nearby, too. 

The children also have good options for their schooling. Educational institutions like Lorma Colleges San Juan La Union, Sta. Rosa Elementary School, and Sto. Rosario National Highschool are all in close proximity. 

Living in the “Surfing Capital of the Philippines” offers you a worthy investment property in one of the most important tourist destinations in Luzon. It also gets you a home in a province on the rise. Best of all, it comes with a reasonable price tag and cost of living. Buy through Ohmyhome and you can get as much as ₱3,000 back from your home purchase. 

An Ohmyhome property agent is always here to answer all your questions and address any of your concerns. Take advantage of our new Cashback program while you’re at it. Find out how smart property shoppers like you can get your money back and save more on your home purchase.

For more information, visit Ohmyhome.com now or download the official Ohmyhome app today!


Ohmyhome was launched in the Philippines in September 2020, following the company’s establishment of a tech team in the country in 2017. Ohmyhome was originally founded in 2016, and subsequently rose in Singapore as a leading PropTech solution and licensed real estate agency.

Ohmyhome expanded into the Philippines so that Filipino home seekers can have a real estate partner that they can trust to have their best interests at heart and can be relied upon to provide exceptional services throughout the entire property journey.

Featuring thousands of properties across many of the Philippines’ major real estate brands, Ohmyhome differs from other local platforms by going the extra mile and extensively helping buyers narrow down their choices and find the property that best suits their budgets, home needs, and lifestyle preferences.

The company’s Real Estate Agents not only help in the shortlisting of options but also provide professional services through the entire purchasing process. These include assistance in property inspections, negotiations, the finalization of the Conditions of Sale, deposit collection, the submission of property documents, as well as providing buyers regular updates.

Ohmyhome helps Filipinos find their dream homes, all while making sure each real estate transaction is complete and is an efficient and enjoyable experience.

Stay connected with Ohmyhome Philippines by following our official Facebook, Instagram, and LinkedIn accounts.

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